Eye shadows are designed to highlight the expressiveness of the eyes and are an integral part of any complete makeup. With their help, you can make defects invisible and emphasize attractive features. But poorly chosen shadows can give the eyes a sore look or visually make a woman look older. And low-quality cosmetics can cause allergies and more serious diseases, such as conjunctivitis. The recommendations of the rating according to the Marka.guru portal, which presents the best eye shadows for 2018 in three price categories, will help you choose the right product.

Cosmetics are an individually selected product, but there are general evaluation criteria that allow you to compare and choose the most suitable one:

• Texture. There are liquid, dry, greasy and in pencil form. Dry shadows are crumbly and easy to apply. However, they should not become very dusty. They are not recommended for use by people with contact lenses. Oily ones are similar to cream, but they are quite difficult to apply. In addition, they tend to emphasize wrinkles, so they are not recommended for older women, despite the moisturizing effect. Liquid shadows are the most durable and are used for holiday makeup. But they require a certain skill in application. The pencil eyeshadow is very easy to apply. Using a pencil, the edge of the eyelid is outlined, and then shaded with an applicator.
• Presence of shine. Shadows can be matte, shimmery and pearlescent. Matte ones are used in everyday makeup or as the main tone. Shimmers are applied only to certain areas to emphasize the expressiveness of the eyes. Shiny eyeshadow is not suitable for older women as it makes wrinkles more visible. Pearlescent shadows are the easiest to apply and allow you to achieve a significant effect without much effort. They tend to be higher quality than matte and shimmer finishes.
• Color. Usually selected based on eye color. The number of shades used in makeup also matters. For example, almost any color is suitable for gray eyes, except for pink shades, which can give the impression of tears. You should also be careful with dark and bright colors so that your makeup does not look dirty or vulgar. It is better to purchase eyeshadows with a set of 3-4 shades, they are more versatile and give room for creativity.

Inexpensive means

The rating category includes the best inexpensive shadows of one and two shades in a set priced up to 400 rubles. The presented brands are widely known in the market and are famous for their good quality and hypoallergenicity. Their only drawback is the presence of 1-2 tones per package. Recommended for purchase as an addition to basic makeup to add shine or as a base that requires additional accents.

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The best in the budget category of the rating are pearlescent shadows from Pupa. This brand has recently combined the closest thing to premium quality and an affordable price. They have a silky structure and very fine grinding. They hold up well, don’t crease during the day, retain their shine and don’t irritate the skin.

Characteristics:

• crumbly;
• mother-of-pearl;
• made in Italy;
• 11 shades.

Advantages:

• good choice of tone;
• color saturation;
• different application methods;
• high quality and hypoallergenic.

Flaws:

• very crumbly, require skill in application.

The average price is 310 rubles.

Prices :

2

In second place in the budget rating are matte single-color shadows from DIVAGE. They can be used to tint both eyelids and eyebrows, since there are dark brown shades. There is no applicator included, but they can be applied with any standard applicator. The stores offer a wide selection of shades that are easy to match to any eye color and face type.

The smooth matte structure ensures uniform color and disguises fine wrinkles. The shadows can be used for any age as the main tone of makeup, are well suited for oily skin and do not accumulate in its folds.

Characteristics:

• matte;
• made in Russia;
• suitable for oily skin;
• packaging 3 grams;
• one color per package.

Advantages:

• wide range of shades;
• uniform application;
• soft texture;
• convenient packaging.

Flaws:

• no applicator included.

The average price is 350 rubles.

Prices :

3

The top three leaders in the rating are completed by two-tone shadows GA-DE, which, in addition to the decorative function, also perform moisturizing and nutrition with vitamin E. The shades that are included in the set not only match perfectly, but also mix well, which allows you to create original makeup not only for the evening, but also and for everyday needs.

Characteristics:

• two tones;
• mineral oils in the composition;
• fine shimmering structure;
• weight 4 grams;
• made in Israel.

Advantages:

• rich shade;
• bright shine;
• high mother-of-pearl content;
• do not roll down;
• rich palette.

Flaws:

• crumble if applied too vigorously.

The average price is 330 rubles.

Prices :

Average price level

The mid-price category offers a wide variety of color sets. They offer the best opportunities for creativity, and there are no mismatched shades in the set. Category-leading brands are also well-known and produce products that are accessible to a wide range of consumers around the world.

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The best eyeshadows in the category are the super long lasting and rich Sleek Makeup. They have a mineral base and a wide selection of shades in one set. Thanks to this, versatility is achieved both every day and for going out.

The set contains both highly pigmented tones and light matte ones, suitable as a makeup base. Therefore, high durability is guaranteed both when used with and without a base.

Characteristics:

• 12 shades included;
• mineral oils in the composition;
• suitable for any skin type;
• package weight 120 grams;
• made in China.

Advantages:

• wide selection of shades;
• ease of application;
• do not make the skin oily or dry;
• high color saturation.

No deficiencies were identified.

The average price is 1100 rubles.

Prices :

2

In second place is an eyeshadow palette from the popular American brand Maybelline. It is characterized by a relatively low price and good quality. The eyeshadow palette contains 12 shades of similar tones, which makes selection easier and increases versatility of use.

To choose, you just need to know the tones that suit your eyes, and then buy the right set. In one set you will receive a variety of colors, already thought out by professionals, balanced with each other.

Characteristics:

• 12 shades, including matte, satin and shimmer;
• 90 grams per package;
• suitable for all skin types;
• made in Italy.

Advantages:

• well-chosen shades;
• high-quality texture;
• do not irritate eyes and skin;
• saturation.

Flaws:

• mediocre applicator included;
• lack of mirror on the lid.

The average price is 800 rubles.

Prices :

3

IsaDora eyeshadows are also available in several color tones, with each set containing three shades. The kit includes a mirror and a double-sided applicator. Can be universally used for both everyday and evening makeup. The tones can be easily mixed with each other.

The improved formula of the shadows allows you to achieve different color effects. They can be used dry or moistened before application to achieve an enhanced visual effect with a metallic sheen.

Characteristics:

• 3 shades;
• creamy texture;
• suitable for people with contact lenses;
• made in Sweden.

Advantages:

• do not crumble or roll down;
• universal in use;
• different application methods are possible;
• suitable for sensitive eyes;
• have long lasting durability.

Flaws:

• require skill in application, especially wet.

The average price is 850 rubles.

Prices :

Dear shadows

The category presents luxury cosmetics with high durability. It is hypoallergenic and has passed many tests in European countries and the USA. The only danger is the high probability of counterfeiting, so it is recommended to make purchases only in reliable stores.

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The leader in the category is Clinique soft pencil shadows. They have a soft creamy texture and high durability. Ideal for people with contact lenses. They blend well and do not require special application skills.

It is better to apply shadows in several layers, thus enhancing the color saturation.

Characteristics:

• more than five types of shades;
• weight 3 grams;
• Made in the USA.

Advantages:

• wide selection of colors;
• ease of application;
• high quality.

Flaws:

• according to some reviews, weak saturation when shading.

The average price is 1200 rubles.

Prices :

2

The second place is occupied by professional shimmering shadows from Dior. Like any professional cosmetics, they are distinguished by high makeup durability, at least 7-8 hours. Recommended for use primarily on festive occasions, given their incredible shine and rich shade.

The line also includes matte shades that literally dissolve on the skin, creating a perfectly even and long-lasting tone. At the same time, when applied with fingers, maximum naturalness is achieved, and with the help of an applicator, bright saturation is achieved.

Characteristics:

• creamy texture;
• one shade;
• weight 6.5 grams;
• made in France.

Advantages:

• lasting effect;
• high quality;
• natural look.

Flaws:

• high price.

The average price is 1900 rubles.

Prices :

3

A creamy eyeshadow that glides on easily and stays on all day long. They have a bright and intense color. They belong to the category of professional cosmetics and are of high quality.

The shadows are used mainly as a base, guaranteeing durability for up to 15 hours and no creases. However, they do not have high saturation.

Characteristics:

• one tone;
• suitable for allergies and sensitive skin;
• weight 5 grams;
• Made in the USA.

Advantages:

• light shading;
• high durability;
• soft tone.

Flaws:

• low saturation.

The average price is 1600 rubles.

Prices :

4

Fourth place is occupied by a professional set of four shades from Chanel. It features an interesting selection of tones, allowing you to create complex evening makeup and lighter everyday makeup. It comes with an applicator, but for a more even application it is recommended to use a brush.

Characteristics:

• 4 tones;
• 1.2 grams;
• made in France;
• suitable for sensitive eyes.

Advantages:

• wide range of colors;
• even tone;
• smudge-free durability;
• high quality.

Flaws:

• high price.

The average price is 5000 rubles.

Prices :

5

The unique applicator allows, in addition to the usual application, to draw arrows or achieve any other graphic effect.

Characteristics:

• liquid consistency;
• 4.5 ml;
• metallic shine;
• made in France.

Advantages:

• light texture;
• long lasting durability;
• even tone;
• high quality.

No deficiencies were identified.

The average price is 2200 rubles.

Prices :

Conclusion

The shade of the shadows is selected mainly based on the color of the eyes. As a basic set, it is recommended to purchase palettes from the mid-price category, which are suitable for any occasion. As an addition, you can choose budget mono shadows to enhance the effect. The premium category features professional cosmetics that provide long-lasting, neat makeup and an impressive look.

Modern girls try to look their best. They follow fashion trends and strive to attract the attention of others, including the opposite sex. Proper makeup will help every beauty highlight her strengths and hide defects. Using various techniques, you can change your look every day. Eye shadows will help you transform your face. They are the ones who can give the eyes expressiveness, depth and charisma. Let's look at the main features of this product, its types and how to figure out how to use it correctly to create a stylish look.

Features and Benefits

It is eye shadow that will help you correct the structure of your face, change the shape of your eyes, giving them the desired shape. This cosmetic product should be in the arsenal of every fashionista. Its main features and advantages:

Wide range of goods. You can choose the option that suits you. Modern manufacturers present a wide variety of shadows to fashionistas. They can be dry or liquid, bright, shiny or matte. The main thing is to choose a substance that suits your outfit and color type.

Simplicity and ease of use. You can apply any shadow with effortless movements. The product is also quite compact, it will fit optimally into any handbag or cosmetic bag. You can take them with you on trips and to work.

The ability to adjust your face. You can effectively hide your shortcomings and visually highlight your strengths. You just need to choose the right color of the cosmetic product and be able to apply it correctly.

Affordable price of goods. You will be able to purchase an important and useful item at an affordable price, without spending all your savings. Now you won’t need to visit expensive beauty salons; you can create your own unique look at home.

Great mood. Having transformed, you will feel confident and attractive, recharged with positive emotions and good mood. Accordingly, your plans will be implemented faster and easier.

It is worth noting the important functions that eye shadow performs:

With their help, you can successfully visually lift the corners of your eyes if, for example, they are drooping.

You can visually enlarge your eyes if you have small ones.

You can also reduce/increase the distance between wide-set eyes.

Add expressiveness to your eyes with the right shades.

Create a deep and mysterious look to highlight your attractiveness.

In any case, you need to apply any product in moderation. Don't overdo it, otherwise you will only make your eyes look heavier and age your face. You shouldn’t overuse many shades at once.

Kinds

When you are just looking for decoration for your eyes, you should first understand what kind of eye shadow there are. There are several options for this cosmetic product:

Matte. You can use this product when you want to create a natural effect, giving expressiveness to your eyes. Shadows are applied to the entire eyelid.

Mother of pearl. This option will help add shine and beauty. It is worth remembering that mother-of-pearl products need to be applied to part of the eyelid (mostly the middle) to highlight it. The main thing is not to overdo it. Otherwise, with the help of mother-of-pearl, you can focus your eyes on wrinkles and your face will no longer be so attractive.

Dry. These options are compact. The name of the cosmetic product comes from its powdery composition. This beauty product is obtained by pressing. This type of shadow is most common among modern ladies who want to be trendy.

The advantages include ease of application. It’s worth taking a brush, an applicator, or using your own finger. If you choose the right shades, you can highlight the natural beauty of your eyes. The disadvantages of such products, many ladies include the inconvenience when using contact lenses.

Shadow pencil. This attribute will be ideal for quick makeup. He will help you out in any situation and help you look your best. As many have guessed, the name comes from the appearance of the product. They look like pencil or lipstick. The lead has a thickness of eight to fifteen millimeters. This way you can draw finer lines or apply thicker strokes.

The composition of such products includes anhydrous mixtures of fatty substances and waxes. This ensures good consistency and reduces the hardness of the cosmetic product. However, many women also note the negative aspects of using pencil shadows. One of them can also be attributed to the fact that they do not last very long on the eyelids. Accordingly, this option is not suitable for long-term use.

• Liquid or creamy. This makeup product is oil-based. They are often water resistant. It is worth noting that such shadows do not lie the same way as dry ones. Therefore, it will take a little skill and experience to apply such a product correctly. It is better to use a special applicator.

  Liquid shadows will look spectacular on your face. But at the same time they also have a number of disadvantages. For example, they dry out quickly, can spread and accumulate in the folds of the dermis.

• Crumbly. This type has a soft texture and spreads well over the eyelids. You can successfully mix a variety of shades, achieve the desired colors and smooth transitions, which, for example, cannot be done with the liquid version. Apply the product carefully using a brush or applicator. The disadvantages include the fact that the shadows can crumble and leave marks on the face.

Of course, shades need to be mixed to give your look brightness and style. When choosing the color of a product, you should take into account the shade of your eyes, skin, hair, as well as your silhouette and clothing. Find an unusual palette combination to highlight your individuality. Then you will definitely not go unnoticed.

Compound

As for the composition of the product, it can incorporate a variety of elements. The quality and durability of the product will depend on them. The substance includes zinc oxide, chromium hydroxide, magnesium and zinc stearates, kaolin and other elements.

Mineral eye shadow will help create a spectacular and bright makeup. They will look great in any lighting and are suitable for any skin type. They include:

Boron nitride. This mineral can give the dermis the effect of lightness and soft glow. Your eyes will look healthy and rested.

Zinc oxide. This component will have an anti-inflammatory, absorbent effect.

Titanium dioxide helps hide imperfections in the dermis. This component will protect you from the harmful effects of ultraviolet radiation.

Diamond powder. This component will not only add radiance to your skin, but will also prevent early aging of the dermis.

Aluminosilicates. They will have a softening effect and hide small wrinkles with a reflective effect.

Experts are confident that such shadows are completely safe. It is worth remembering that a high-quality product should not contain talc, fragrances, lanolin, or bismuth emulsifiers. They can cause allergies and acne.

How to choose?

An important point is the correct selection of this cosmetic product. After all, the way you will look will depend on the desired shade, consistency and structure of the substance. But every lady dreams of attracting the attention of the opposite sex. It is worth noting that you need to choose only good and stable options that will not harm your health.

You can buy a special set that contains a large magnetic palette and a wide palette of colors: red, satin, champagne, chameleon and others. There are also options with a wet eye effect, waterproof, etc. Beautiful tones and textures will not leave any fashionista indifferent. It is also worth choosing hypoallergenic products, especially for sensitive eyes.

First of all, experts advise choosing shadows in accordance with your eye color. So, if they are blue or have a gray-blue tint, then white, gray, and black tones will come in handy. It is worth using black, dark blue, pink or light blue, brick, and purple shades. Shimmering, pearlescent shadows will help highlight the natural eye color. Don't be afraid of violet and light lilac colors. But it’s better not to look closely at dark tones – charcoal black, chocolate, brown, green.

For yellow-green or green eyes, we can advise adding yellow-brown shades to your cosmetic bag, as well as light yellow, ivory, beige, peach, emerald, coral, chestnut, copper plum colors. Greenish, copper and golden in pearlescent colors will successfully emphasize the depth and expressiveness of the eyes. But blue and blue shades are clearly not suitable for you.

For those who have brown eyes, you can use colors from dark to light brown, gilded options, nude colors, emerald tones, dark green, purple, bronze, chocolate, charcoal black, and olive will be successful. As for pearlescent shadows, you can use white, copper or green. They will make your look stylish and radiant. In this case, you do not need to use pink and orange shadows - they will not suit you.

For a hazel eye shade, you should use gray-blue or medium brown options. Don't buy only greenish products. As for the universal color for all eyes, it is gray. It will suit absolutely any beauty. It is worth remembering that gray has many different shades. If you purchase several of them, your look will always be unusual, expressive, and you can change your style every day.

You can also choose products based on the color of your hair, dermis and eyes.

For example, if you are a blue-eyed brunette with fair skin, then it is better to choose gray and blue eyeshadow. If you have a dark complexion, dark eyes and curls, then it is better to use green options. These can be shiny or matte shadows.

For dark-haired women with dark eyes, we can recommend black, dark gray, dark brown shades. But if your skin is light, then it is better to give preference to shadows of a color that matches your eyes.

Experts advise all blond, light-skinned ladies with bluish eyes to have gray and blue eye shadow. If you have green, brown or honey eyes, then it is better to prefer brown and green. They will look great on your face. But this is not the only option that will make you attractive. You can improvise with different shades, choosing the colors that appeal to you by mixing them.

When choosing shadows, pay attention to their texture. These can be dry or liquid options, cream or baked, etc. It is worth noting that dry ones are the most common. However, such products should be used very carefully and carefully by girls who use contact lenses. Small particles of cosmetic product can get into your eyes, causing discomfort.

In this case, it is better to use liquid products. They will help you apply makeup safely and feel comfortable all day long. However, such options also have their own nuances - they quickly dry out and curl up on the folds of the eyelids.

How to do it yourself?

You can create your own eye shadow. At the same time, you can choose the desired shade. You will need to take 70% alcohol, cosmetic powder, a special container where this cosmetic product will be stored, a coin (pre-wipe it with alcohol), a plastic spoon and a paper towel.

You need to take the powder of the desired shade and mix it with alcohol in a prepared jar, mixing everything thoroughly. You should get a homogeneous consistency. Now you should press the cosmetic product using a paper towel. The paper will absorb excess moisture, and the powder will become its usual shape. Press down until the contents of the jar are tightly compressed. Now all that remains is to dry the product and you can use it.

How to store?

Remember that any cosmetics have their own expiration date. It's no secret that expired eyeshadows quickly fade and are dangerous to health. Therefore, when purchasing a product, you should be extremely attentive and careful.

If the shadows are in sealed packaging, they can be stored for three to five years. Look at the packaging before purchasing, it will indicate the expiration date. The ideal storage place after opening the product would be a shelf in a closet or refrigerator.

Do not store products in the bathroom. Humidity has a detrimental effect on the product and it can spoil faster. It is better for the substance to be in a dark place where there is no direct sunlight and sudden temperature changes.

Remember the main signs that the substance can no longer be used: swelling of the package, faded color, change in consistency, unpleasant odor, uneven application, unpleasant sensations.

Application technique

It is important not only to choose the right shadows, but also the ability to apply them correctly. Only in this case will your eyes look expressive, rested and radiant with beauty. You should avoid shades that are too dark, which can visually create (if used ineptly) sunken and small eyes, dark circles, bags under the eyes, and short eyelashes.

Therefore, if you are not confident in your skills, then it is better to use brighter and lighter shades in the first stages. True, in this case you shouldn’t overdo it. You should paint your eyelids step by step, carefully and slowly. This is the only way you can achieve high results. For example, let's look at how to create a casual look.

You can take one or two shades of shadows (light/dark). First, apply a light color all over your eyelid up to the eyebrows. Eyelashes need to be lined with dark products. This is done using a narrow line along their growth, as well as along the line of the eyelid crease to the middle of the eye. Do this from the outer corner to the center. Now let's apply mascara. So your eyes have been transformed, and we have emphasized the natural beauty.

To create a radiant image, you need to take the appropriate shadows. They should be pearlescent. For example, pink, blue, lilac are suitable. First, you should apply pink light shadows on the inner corners of the eyes. Paint the middle of the eyelid with purple, and the outer part with blue. If you choose the right colors that combine well, you will get smooth transitions from pink to blue. It will look stylish and impressive.

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How to choose the best eyeshadow?

It's no secret that every woman dreams of looking perfect. To fulfill this desire, cosmetologists have long come up with a huge number of ways. And one of them is, of course, eye shadow. They can advantageously emphasize all the advantages of any eyes, the main thing is to choose them correctly and be able to use them correctly. The shadows themselves are a universal cosmetic product that can help you achieve the desired success in creating the desired image. However, you need to know how to choose the best eye shadow and how to apply it correctly, because if you make a mistake, you can ruin the result.

Eyeshadow: makeup according to the rules

There are many useful tips on how to use eyeshadow. Now we will look at several points that every woman must not only know, but also take into account when applying eye shadow.

1. Where does every makeup start? Of course, with tone alignment! Don't forget about the eyes. Undoubtedly, the skin here is more delicate, so just a few drops of foundation are enough to hide the small capillaries that usually appear on the eyelids. It is also worth noting that the eyelids often have a greenish tint, which is also well masked when using foundation. If you have age spots or freckles, you can use liquid corrector mixed with foundation. It will perfectly disguise all imperfections. The main condition is not to use too much of the product, because it can then adversely affect the further use of the shadows.

2. After the tone is evened out, you must use a base. As they say, it doesn’t matter how professional your shadows are, the most important thing is what base is underneath them. And, indeed, if the base is applied well, then any shadow will last all day and will not crumble/roll off. You need to use the base immediately after evening out the tone, then wait a couple of minutes, and you can start applying the makeup itself.

3. Now a little advice regarding which shadow structure is best to use. Most girls never take the risk of trying something new. There is a stereotype in the minds of modern shoppers that all eyeshadows should be dry and crumbly. However, this is not at all true. There are shadows that resemble cream in composition, or, more simply, cream shadows.

Their main advantage is that they have no problem with shedding at all.
The second advantage: if you use cream shadows, then it is not at all necessary to apply a base, since they can completely replace it. It is enough to apply the shadows on the eyelid, shade them properly, and then correct them in the corners of the eyes with loose shadows.
And, undoubtedly, another advantage is that cream shadows can be applied with your hands, or rather with your fingertips, so that the shadows warm up and lay down without lumps.

4. A beige shade of eyeshadow is exactly what every woman should have. If you don’t have enough time to create multi-layered, high-quality makeup, then you can always use beige shadows that will add lightness to your look. To use beige shadows, no additional manipulations are required other than leveling the tone and applying the base. After them, you just need to add shadows and the makeup is ready.

5. Another step before applying eye shadow is the need to powder under the eyes. This detail is very important, especially if the makeup is planned in dark colors and loose shadows. It is known that the shadows will crumble, and when correcting mistakes and eliminating the crumbling shadows, the concealer and foundation will be wiped off with them with a napkin. This means that you will have to start all the work again. It is necessary to powder in a thick layer so that pieces of shadow can be easily swept away along with the powder, without spoiling the base.
Selection of shadows for skin tone

In turn, it is important to choose the right shadows.

Dark skin - beige shadows with a peach tint are ideal for this type;
white skin – a sandy shade of beige eyeshadow will create the perfect effect;
lilac skin tone - beige eye shadow with a yellow undertone will help cover the deficiency.

Selection of shadows according to a woman’s color type

Finally, let's talk about shadows. Many people believe that shadows should be selected individually, taking into account eye color. But the main point that should be taken into account when choosing shadows is the woman’s color type.

Market Analytics

Eye shadow is as important a component of your makeup bag as, for example, mascara or lipstick. They are a kind of pigment that can give the eyelids the desired shade. Not every girl uses eye shadow, but it is worth knowing that they can visually enlarge or reduce the size of the eyes and make the look more attractive. This cosmetic product differs in composition, properties and appearance for each manufacturer. High-quality shadows can be easily identified by the following characteristics:

• do not crumble;
• apply evenly and easily;
• have a beautiful color;
• do not spread;
• made from natural ingredients;
• do not crack.

The Best Liquid Eyeshadows

Liquid eye shadow is a modern product, often produced by branded companies. Their texture is easy to apply and makes the look especially expressive and bright. Adding a twist to your makeup or making your look unforgettable is a simple task with these shadows. The composition includes special components that allow them to stay on the eyelid for a large number of hours. The rating presents the best and highest quality products.

3 NYX Professional Makeup Pigments

The best ratio of price and quality
Country: USA
Average price: 470 rub.
Rating (2019): 4.6

Budget eyeshadow from NYX comes in the form of a small tube, which is very unusual for this type of product. There is a special stop inside, which can be removed if necessary to apply shadows with a brush. They can be used as eyeliner and lipstick. To do this, you need to mix the pigment and appropriate cosmetics. The colors have a metallic effect, and when applied to the eyelid they can look completely different, depending on the shade. This allows you to do completely different makeup with one product.

Advantages:

• sustainable;
• beautiful colors with mother of pearl;
• easy application;
• budget price;
• airy texture;
• optimal cost;
• do not spread.

Flaws:

• you need to learn how to apply it correctly.

2 Mavala - Ombres Soyeuses Abricot

The widest range of colors
Country: Switzerland
Average price: 920 rub.
Rating (2019): 4.7

The Swiss cosmetics company pleases lovers of rich and bright makeup with its liquid eye shadows. Silk amino acids included in the composition gently care for the skin forever, moisturize it and provide a pleasant sensation when applied. Freshness, lightness, comfort - all this is about the shadows from Mavala. There are 16 colors to choose from. Juicy, nude, deep and other colors are suitable for both luxurious evening and light daytime makeup. The delicate texture ensures perfect application after the first layer. Great for oily eyelids.

Advantages:

• creamy, pleasant texture;
• give shine;
• last a long time;
• 16 different colors;
• smooth out wrinkles;
• high quality.

Flaws:

• not detected.

1 Yves Saint Laurent FULL METAL SHADOW

Beautiful shades
Country: France
Average price: 2800 rub.
Rating (2019): 4.9

The first place is easily occupied by the famous FULL METAL SHADOW from Yves Saint Laurent. They are presented in 13 beautiful shades that have a magnificent metallic sheen. Unusual colors give the look freshness and expressiveness. Light texture ensures easy and quick application. The manufacturer claims that YSL eyeshadow lasts about 16 hours. A special brush and non-standard packaging make them convenient to use, and their compact sizes allow you to always have them at hand.

Advantages:

• excellent texture;
• do not spread;
• last a long time;
• beautiful metallic effect;
• wide range of colors;
• economical packaging;
• suitable for oily eyelids.

Flaws:

• high price.

The best shadows - eyeliner

Eye shadow is a very important part of women's makeup. With their help, you can tighten or refresh your look, correct imperfect facial features, highlight the beauty of your eyes, and much more. But not all representatives of the fair sex know how to use this product. Eyeshadow in the form of a pencil comes to their aid. This is a very convenient form that allows you to apply the product correctly without any special skills and look luxurious for a long time.

2 Bobbi Brown Long-Wear Cream Shadow Stick

Easy application
Country: USA
Average price: 2530 RUB.
Rating (2019): 4.6

Bobbi Brown eyeshadows can easily highlight the expressiveness of your eyes, give the correct shape to your eyes, and perfectly complete your look. The American cosmetics manufacturer gives girls the opportunity to turn their eyes into a real masterpiece in one move. A bright, attractive look will be provided to you in the shortest possible time. Express application is an excellent option for those who value their time. The texture of the pencil allows the shadows to last for about 8 hours. The composition is so well thought out that it prevents the product from rolling off or being washed off even when exposed to moisture.

Advantages:

• moisture resistance;
• beautiful shine;
• easy application;
• high durability;
• compact size;
• wide choice of shades.

Flaws:

• high price.

1 By Terry Ombre Blackstar

Convenient packaging
Country: France, Italy
Average price: 2860 rub.
Rating (2019): 4.8

Liquid eye shadow, presented in pencil form, is a real find for busy girls. The shape of the shadows allows you to apply them in one motion, and the special composition ensures quick drying. You no longer need to waste time on makeup. Another argument in favor of Ombre Blackstar is its extensive color palette. There's a shade for every occasion here. A look for a party or a walk in the park - everything is possible if you choose the right color.

Advantages:

• economical consumption;
• Easily fits into any cosmetic bag;
• comfortable shape;
• perfect texture.

Flaws:

• crack if applied incorrectly.

The Best Compact Eyeshadows

Often in the daily routine there is not enough time for the most important things. For any girl, one of the main components of the day is makeup. If you are short on time, the ideal way to look great and still manage everything is to buy compact cosmetics. You can take it with you and apply it on the way to work, in a traffic jam, etc. Small eye shadows are a real find for lovers of express makeup.

3 NOUBA Quattro Eyeshadow Mat

Excellent matte effect
Country: Italy
Average price: 1500 rub.
Rating (2019): 4.5

Mini eyeshadows from NOUBA can be classified as matte. Thanks to their texture, they are great for oily eyelids, do not require the use of a base, do not fall off and remain on the eyelids for a long time. The palette consists of 4 colors and 2 convenient brushes. They are convenient for blending shadows to the desired shade. Another advantage is Italian quality. It guarantees safety, hypoallergenicity and high wear resistance. Matte colors of Quattro Eyeshadow Mat are suitable for both evening and daytime makeup.

Advantages:

• colors without a single shine;
• 4 required shades;
• compact dimensions;
• delicate texture;
• high quality;
• easy application.

Flaws:

• not detected.

2 Lancome Iridescent Ombre Hypnose

Best shine
Country: France
Average price: 2100 rub.
Rating (2019): 4.6

Mono eye shadows in unforgettable pearl shades were released several years ago and have already managed to win the hearts of both professional makeup artists and ordinary girls. There are 5 colors for customers to choose from. After application, the eyes acquire radiance, lightness and freshness. Excellent texture combined with high quality will prevent the shadows from crumbling. Suitable for oily eyelids and does not require the use of a base. Easily shaded with a brush. And a nice bonus is the stylish and compact packaging.

Advantages:

• lasts more than 10 hours;
• can be shaded beautifully and easily;
• pearly shine;
• suitable for any type of makeup;
• the shades go well with each other;
• comfortable brush.

Flaws:

• high price.

1 MAKE-UP ATELIER PARIS Palette Eyeshadows

Best shades
Country: France
Average price: 3580 rub.
Rating (2019): 4.7

A palette of 5 fashionable shades from MAKE-UP ATELIER PARIS is a premium quality matte eye shadow. The colors in the set allow you not only to highlight your eyes, refresh your look or complement an evening look, but also to sculpt your face, adjust your tone, etc. Versatility and compact size are the main advantages of this product. With these shadows you can create a beautiful gradient or smoky look. By the way, all shades have a matte effect.

Advantages:

• optimal size;
• the most necessary colors;
• versatility;
• matte shades;
• do not crumble.

Flaws:

• not easy to apply;
• It is not recommended to use without a base for oily eyelids;
• high price.

The Best Cream Eyeshadows

The creamy texture of the eye shadow perfectly moisturizes the skin, giving it a natural radiance and shine. Pearlescent notes, pleasant consistency and easy application are the main advantages of cream eyeshadows. Their composition is distinguished by the presence of emollient components that have a beneficial effect on the skin. Most often, the set comes with special brushes, with the help of which it will be very easy to create the perfect look for yourself.

3 The Saem Saemmul Single Shadow Paste

Long-lasting pigment, beautiful shimmer
Country: South Korea
Average price: 400 rub.
Rating (2019): 4.7

Korean brand The Saem presents The Saem decorative cream eyeshadow. They are produced in seven shades, each of which is distinguished by its richness and high durability when applied. They contain shimmering particles that give the color a special expressiveness. The fine grind provides a velvety texture that evenly covers the skin of the eyelids. Available in one shade pack and compact size. Easily fits into any cosmetic bag. It should be applied with a special brush. With its help it is easy to make the required number of layers. The shadows are quite easy to pick up and apply.

The product has a persistent pigment. When applied to the eyelids, the shadows do not crumble and do not lose pigmentation. They look natural, but at the same time rich. Suitable for bright holiday makeup or delicate daytime makeup. It all depends on the chosen color and the number of layers. Makes your eyes open and your skin radiant. Korean quality speaks for itself. Most reviews are extremely positive. Main advantages: durable pigment, beautiful shimmering particles, good palette of shades, best reviews, compact size, high quality.

2 MAYBELLINE Eue Studio Color Tattoo

Profitable price
Country: USA
Average price: 350 rub.
Rating (2019): 4.8

Cream eyeshadows produced by MAYBELLINE are available in a wide color palette. They are distinguished by easy, uniform application, as well as rich and beautiful shades. These Studio Color Tattoos can last all day. They correctly highlight the beauty of the eyes and hide unnecessary wrinkles. The shadows do not get stuck in the creases of the eyelid and do not smear. Despite the fact that this product is considered budget, its quality is not inferior to more expensive analogues.

Advantages:

• fit well and evenly;
• beautiful deep colors;
• able to last all day;
• optimal price.

Flaws:

• dry out quickly.

1 Dior Diorshow Mono

Better durability
Country: France
Average price: 2500 rub.
Rating (2019): 4.9

Creamy eyeshadow with an incredibly delicate texture Diorshow Mono is rightfully considered one of the best of its kind. The compact Dior-style packaging is equipped with a special case that collects dust, a large convenient mirror and a unique double-sided applicator that allows you not only to beautifully apply the shade, but also to shade it correctly. The brand offers 4 effects to choose from: shimmer, satin, metallic and matte effects. The main advantage of this cosmetic product is wear resistance. Diorshow Mono will last and highlight your expressive look for many hours.

Advantages:

• good composition;
• perfect creamy texture;
• ideally applied;
• do not roll down;
• beautiful shades and effects;
• long hours of use;
• convenient packaging.

Flaws:

• high price.

The Best Loose Eyeshadows

Powder eyeshadow is truly legendary. Fashionistas around the world are acquiring their favorite shades. This type of cosmetics is very convenient because you can use it to get almost any color by mixing several different ones. It is also easy to make beautiful and smooth transitions with such shadows. Professional makeup artists, along with ordinary girls, give preference to such products when applying everyone’s favorite “smoky eye.” But do not forget that when using dry eyeshadow, you must use a special makeup base.

2 CATRICE Precious Pigments

Versatility, incredible shine
Country: Germany
Average price: 300 rub.
Rating (2019): 4.8

A worthy leader in the rating is the pigment from CATRICE, which has unique properties. Incredibly fine grinding and the most delicate uniform texture are the main features of the shadows. Apply in different ways: on base or clean skin, with a wet or dry brush. However, the end result in each option is very different. With these loose eyeshadows you can refresh your look, add expressiveness or create a unique makeup look for any occasion. Suitable for both application over the entire eyelid and for placing accents on specific areas. The texture of the product is crumbly and holds up well.

The palette includes 6 amazing shades: rich purple, deep brown, beautiful gray, hot pink, orange and even soft yellow. With their help you can create a metallic shine or shine. Makeup artists use Precious Pigments as eyeshadow to add a luminous finish to the complexion and highlight hair or lips. Available in a compact jar with a screw-on lid. Main advantages: versatility, beautiful shining shades, fine grinding, easy application, good reviews.

1 MAC Pigment

The most multifunctional
A country: USA (produced in Italy, Germany, etc.)
Average price: 1700 rub.
Rating (2019): 4.9

MAC Pigment is the love of most makeup artists around the world. This multifunctional product is used for perfect eye makeup, applied under eyebrows, great for resizing eyes, etc. The packaging is made in the form of a jar, which lasts for a long time. The pigment provides excellent shine throughout the entire time you wear makeup. It does not crumble, does not lose color and does not roll in folds. With its help you can bring any image to perfection. This product is also perfect for oily eyelids, because... will hide all imperfections.

Advantages:

• economical consumption;
• good quality;
• universal shades;
• multifunctionality;
• do not spread;
• last a long time.

Flaws:

• Not very reliable packaging that can spill.

The Best Matte Eyeshadows

Matte eyeshadows have a denser texture compared to glossy ones. This provides better durability and makes it possible to combine such products advantageously with mother-of-pearl palettes. Matte shadows look quite bright, because... Because of their texture, they really highlight the look. They are often used for evening makeup (dark shades). The main advantage is the possibility of daily application. Such shadows will not shine in the sun, they will only add a barely noticeable glow to the eyelid.

2 Maybelline The Nudes

Best value for money, versatility
Country: Italy
Average price: 760 rub.
Rating (2019): 4.8

The NUDES eyeshadow palette from Maybelline is known among make-up artists and girls who follow global makeup trends. It includes 12 nude shades that blend perfectly together. Using natural tones, you can emphasize the expressiveness of your eyes during the day or create sensual evening smoky eyes. The owner of these shadows can choose a nude, bronze or deep brown shade for her makeup. The product has a crumbly texture. The main advantage of The NUDES is the color saturation when applied. The kit includes a convenient double-sided brush.

Despite the low cost, they are in no way inferior in quality to their more expensive counterparts. 5 of the 12 shades are matte. They pair perfectly with the other pearlescent tones in the palette. Lasts all day even without first applying a base. By the way, girls also use dark brown colors for eyebrows. They do not fall off when worn and blend out perfectly. Main advantages: excellent value for money, large palette of shades, beautiful rich tones, several natural nude colors, versatility of use, positive reviews.

1 Pupa VAMP! COMPACT DUO

Beautiful palette of shades, Italian quality
Country: Italy
Average price: 500 rub.
Rating (2019): 4.9

The Italian brand Pupa has created unique eyeshadows with an innovative formula. They contain a high concentration of pigment, resulting in a uniform, beautiful color. The matte finish gives a slight shine, especially in the corners of the eyes. VAMP! COMPACT DUO are solid compact shadows consisting of two shades that complement each other perfectly. The color palette includes 9 combination options, suitable for both daytime and evening makeup. The most popular “Pink Pearl” gives the look lightness and freshness. They can be used either separately or together.

The product has a soft texture that is easy to blend. Using the brush included in the kit, you can easily adjust the density and saturation of the coating. An important point - VAMP shadows! They do not contain parabens, but consist of innovative silicones that do not damage the skin. Judging by the reviews, the shadows are very durable and last almost the whole day. Advantages: very beautiful palette of shades, Italian quality, good durability, stylish packaging design, compact size.

Every woman always strives to express her individuality. Using eye shadow you can create different looks. A wide range of shadow colors allows you to perform absolutely any makeup, be it bright, discreet or brilliant. From modest everyday makeup to defiantly festive.

Eye shadow is a decorative cosmetic product that comes in a wide range of different colors. Eye shadows are used. Shadows accentuate the natural color of the eyes and emphasize their shape, making them brighter and more expressive. If the shadows attract more attention than the eyes themselves, then they do not justify their importance.

Types of shadows

Creamy (oily).

These shadows come in pencil form or in a shell. Oily shadows are recommended for women with dry skin, including those who wear contact lenses. Well suited for aqua make-up. Shadows are matte and shiny. They are applied with a special brush and lightly secured with powder. In this case, you can still use your fingertip, while carefully blending upwards. It is recommended to first degrease the crease on the eyelid before applying eye shadow by wiping it with a cotton swab. The disadvantage of creamy eyeshadow is that it creases into the creases of the eyelids.

Shadow-powder.

These shadows look like compact powder. Apply with an applicator or brush. If the shadows are of high quality, then they are well distributed, do not crumble, are finely ground, very long-lasting, do not crease into wrinkles on the eyelid, and do not blur from rain or dampness. Powder shadows are not recommended for those who wear contact lenses, or if applied, apply them with a wet brush.

Loose shadows.

They have a powdery appearance. This type of shadow is very soft and can be easily applied to the eyelid with a brush. Loose shadows can be easily mixed with other colors.

Baked eyeshadow.

Shadows made using special technology. They are baked at a certain temperature for about an hour. The advantage of baked eyeshadows is that they are easy to apply, do not crease on the eyelid, have a rich color, and at the same time have a beautiful pearlescent sheen. To obtain a more saturated color, you can apply the shadows with a damp applicator, after which they will shine with a metallic sheen. This method of application is ideal for any celebration.

In addition, dry shadows can be divided into categories:

Matte shadows.
These shadows can be applied to the entire eyelid. With their help, you can model the shape of your eyes using classic colors such as black, white and beige. The makeup looks very natural, refreshes the look, and hides minor imperfections. Such shadows are well suited for everyday makeup, business meetings and other similar events, as they do not attract strong attention, but at the same time they last a long time.

Shining (pearl) shadows.
The shadows themselves are oilier, unlike matte ones, so they tend to sag in the wrinkles of the eyelids. The color of pearlescent shadows is quite saturated. Shining shadows are great for evening makeup, holidays and parties.

Shimmer.
This is a type of decorative cosmetics that can be used to create radiant makeup. Shimmer can be produced in various forms (for example, in the form of shadows, blush or powder).

In other words, shimmer is a cosmetic product that has a sparkling effect. It is applied to areas of the face that should be emphasized with a sparkling tint. Most often it is applied to the cheekbones, under the eyebrow, forehead, nose, and chin. For uniform application, use a large soft brush. Suitable for both evening and everyday makeup.

Correct application of shadows

Before applying eye shadow, the skin is degreased using a light-colored makeup base. Then the shadows lie evenly and are well shaded. Apply shadows onto the applicator or brush in minimal doses. It is better to shake off the excess. Grains of shadow that have fallen onto the lower eyelid or cheeks are removed with a powder puff or brush. When applying shadows, lightly lift the outer corner of the eye. More transparent or lighter shadows are applied to the inner part of the eyelid. Towards the outer corner of the eye their intensity should increase (the color is applied thicker). On the lash line the shadows are always darker and more saturated than under the eyebrow. And under the eyebrow above the iris, it is recommended to apply pearlescent shadows in light shades. Dark shadows can slightly emphasize the crease line of the eyelid. One thing to remember is that before applying eye shadow, blush is applied first, including before eyeliner and mascara.

Applying eyeshadow wet

Applying eyeshadow wet is a fairly simple method to transform your eyes. To do this, you just need to moisten the applicator with water, and then apply shadow to the wet applicator. It is best to apply shadows wet, close to the eyelashes, as the color will be more intense and rich. Finally, shade the shadows well. Smooth transitions are made using a cosmetic brush and shadows of lighter tones in the usual way.

Technique: “cat eyes”

Shadows are applied diagonally from the lash line to the temples. This technique allows you to lengthen a round and wide face, while making the natural shape of the eyes larger and more expressive.

Choosing the color of the shadows

It is better to choose the color of the shadows depending on the color of the chosen clothing, as well as the style, occasion and your color type. They can be thick, rich dark or barely noticeable light, also translucent.

During the day, it is best for girls to opt for matte pastel shades. And in the evening, darker, deeper saturated shades, shine, and pearl are allowed, since during the day such shadows look unnatural and emphasize imperfections, wrinkles and unevenness on the face.
Tones such as silver, gold, copper are best used at darker times of the day. You can follow this simple rule: the darker your skin and hair color, the more intense your eye makeup can be.

Very fair skin can look pale with bright makeup, so watery iridescent tones are suitable for such skin. Also, dark shadows on a tanned face can make the eyes look tired. For eyes with yellowish whites, you should not use shades of olive and purple shades. If you have a strong tan, mother-of-pearl is not recommended. Be careful with pink eyeshadow; do not apply it close to your eyelashes without a contour.

And most importantly, the choice of eyeshadow color should match your color type. Even when the eyelid is shaded in several tones, in this case the color of the iris may coincide with one of the colors of the shadows. When combining this way, it is important to ensure that the darker tones are located outward. Consequently, lighter shades are applied to the inner corner of the eye. If you use shadows like the iris, the eye color will likely become dull. Complementary colors give the eyes expressiveness and liveliness. For example, hazel, brown, and golden tones are suitable for blue eyes, and violet, green, blue, as well as pungent pink tones are suitable for brown eyes. If the iris of the eye is speckled, then the eyelids should be shaded with the color of the speckles.

Correct application of shadows will help to express the depth of the look, emphasize the natural cut, make the eyes more expressive and even slightly change the expression of the face. Don't be afraid to experiment, try to see yourself in a new color.